Is your holiday home really family-friendly?
What does that mean these days? Well it is a developing sector of the market, one you should not ignore, unless your target market sector is the complete opposite, as in stag dos or fishermen etc. But often this market can be targeted alongside many other market sectors, for example golfers. They are parents too, why not put the two together and many others, do not pigeon hole yourself to one type of customer, but on the other hand, selling to everyone can have adverse effects too.
Nowadays, being family friendly means more than providing a cot and hi-chair, it's providing a family-friendly environment and addressing the needs of your customer. In this way, not only do you attract the right customers but you can also charge better rates than the others because you add value to your product (your holiday home).
www.holidayhomerentalsite.com
www.totstotravel.co.uk
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