Saturday, December 31, 2011

For a holiday home owner, this needs to be seen!

This Christmas we raised a toast to another very successful year and, in spite of the current economic climate, we are looking forward to an even bigger and better 2012.

As I write, in the last week of December, we are ending the year up by an amazing 30% on forward bookings for 2012 compared to this time last year all within what I think you’ll agree is really a pretty shoddy economic climate.  25% of these bookings are repeat bookings, people who have travelled with us before.  This is my favourite stat because I truly care that we are delivering on our promises.
So this is a thrilling end to the year which I think reflects the energy, enthusiasm, value and commitment that the Tots Team demonstrate.  For families who book with us we deliver peace of mind and save them stress and time and for holiday home owners we represent a successful partnership that brings not only bookings but advice, support and a stronger, more successful business proposition.



Original post can be found at Holiday Home Rental Site (Tots to Travel)

Saturday, December 24, 2011

More new properties added in December than ever before

I am delighted to announce that December has been our “best month ever” at www.totstotravel.co.uk, with over 25 more fantastic, family friendly holiday homes coming on board this month.

This growth, in preparation for the 2012 season, indicates the growing success of a formula that works in partnership with property owners in supporting them to create profitable holiday home businesses.

I am convinced that in these torrid economic conditions, it is partnership that wins over isolation, and innovation that wins over stagnation. The temptation within this climate is to retreat, to cut back on your marketing and to leave things up to lady luck.
In my opinion, that is the opposite of what you should be doing.

Now’s the time to find new and exciting ways to delight your clients and new ways to reach the market…and that’s exactly what we’re busy doing here at Tots HQ.

We’re busier than ever trying new things, innovating and being courageous, you’ll see the results of all our hard work over the next few weeks and months…


Moreover, now’s the time to find your property’s niche and to examine what you could do differently to stand out from those property owners who have opted to do nothing new.
So congratulations, and welcome to all our new partners who have been courageous in trying something different for the 2012 season!

Merry Christmas & a happy and fully booked 2012

Wednesday, December 7, 2011

Social Media, do you 'get' it?

A couple of weeks ago I wrote about a training session being offered through Tots to Travel with leading Social Media expert Karen Skidmore, hope some of you were able to catch it.  It was a good one with great advice for those starting out and those who are already using it, but not really sure how to do it effectively.

If you think Social Media is just for the kids to Tweet and watch silly videos on You Tube, you are very wrong.  It is not the latest thing, it is THE thing which will only keep growing!

A few months ago I posted a video regarding the power of social media, but Im sure the numbers are now out of date.  But just gives an idea of the power that these platforms can have for a business and can give access to your target market.

Some interesting things that came from this webinar were:


  • 1 Billion people use social networks, most using a variety but the main ones remain Facebook, Twitter, Youtube and Linked In.
  • The average Facebook session lasts 37 minutes
  • 400 million use Facebook daily
  • The largest growth of users of Social Media are Women aged 30 to 45!
Cant you afford to miss out!  If you need advice or help, I can help, just ask.