This is not more true when selling a property, whether it be a holiday rental home or a house to sell. Good photos always make the difference in this case. Time and time again, when photos have been changed and improved, sales have dramitically increased.
Good photos must be truthful and show the property as it really is. Using the right light and angles to get the best coverage is essential. The best thing to do would be to use a professional, but not everyone has the money for that or wants to.
If you are doing it yourself, here are some tips:
- Use a good quality digital camera
- Take the photos at a time of good light, around the middle of a clear day is best, not too early or too late, unless you are going for a particular look, such as 'sunset'.
- Make sure curtains and blinds are open to give the most natural light.
- If taking pictures of bathrooms, make sure the toilet seat is down and the area is tidy and organised, without too many personal effects.
- Set the scene - when taking photos of equipment, try to have someone using it. For instance, if taking a shot of the pool, have someone (preferably someone who appeals to your target market, so if families is your market, have a child and parent).
- Again, if taking shots of dining or seating areas, make it look comfy and relaxing, maybe place a glass of wine and plate of bread and cheese to help people imagine what their holiday will be like.
- Always take a picture of the view of surroundings, unless they are completely unsuitable. Potential guests want to see where the property is to give them a better feel for the place.
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